01 About this Privacy Notice
Mercy Outreach Global respects your privacy and is committed to protecting your personal information.
This Privacy Notice explains how we collect, use, store and share your personal information when you:
- Visit our website
- Make a donation
- Support one of our appeals or projects
- Pay Zakat, Sadaqah or other charitable donations
- Register for an account or use the login area
- Create or support a fundraiser
- Contact us or submit an enquiry
- Register for an event, campaign or fundraising activity
- Subscribe to receive communications from us
- Otherwise engage with Mercy Outreach Global
This notice applies to the website operated by Mercy Outreach Global: https://www.mercyoutreachglobal.org.uk
Our Cookies Policy provides further information about the cookies and similar technologies used on our website.
02 Who We Are
Mercy Outreach Global is a Scottish Charitable Incorporated Organisation (SCIO), registered in Scotland.
Charity number
SC054886
Address
Mercy Outreach Global, 166 Grahams Road, Falkirk, FK2 7BY
For the purposes of UK data protection law, Mercy Outreach Global is the data controller responsible for deciding how and why your personal information is used.
03 The Personal Information We Collect
Depending on how you interact with us, we may collect the following information:
Identity and contact information
- Your name
- Postal address
- Email address
- Telephone number, where provided
- Date of birth, where required
- Account registration details
- Login details and account preferences
- Contact preferences
Donation and transaction information
- Donation amount and donation history
- Project or appeal supported
- Zakat, Sadaqah or donation type selected
- Gift Aid information, where applicable
- Fundraising activity details
- Payment status and transaction references
- Optional donation messages or privacy preferences submitted through donation forms
Payment card and banking information may be processed securely by our payment service providers. We do not use payment information for any purpose other than processing and administering transactions.
Communication and engagement information
- Enquiries, comments and correspondence
- Email subscription preferences
- Event or fundraising registrations
- Feedback and survey responses
- Records of your interaction with our communications
Technical and website information
When you use our website, we and our service providers may automatically collect:
- Your Internet Protocol address
- Browser type and version
- Device type and operating system
- Approximate location derived from your IP address
- Pages viewed and links selected
- Dates and times of visits
- Referring website or traffic source
- Cookie identifiers and similar online identifiers
- Information about how you interact with our website and advertising
This information may be collected through server logs, cookies, pixels, tags and other cookie or non-cookie technologies.
04 How We Collect Personal Information
We may collect personal information:
- Directly from you when you donate, complete a form, contact us, register for an account, create or support a fundraiser, register for an activity or subscribe to communications
- Automatically when you use our website
- From payment processors, fundraising platforms and service providers involved in processing your requests
- From publicly available sources, where lawful
- From third parties where you have authorised them to provide information to us
- From advertising, analytics and measurement providers
05 How We Use Your Personal Information
We may use your personal information to:
- Process and administer donations, fundraising activity and Gift Aid claims
- Provide receipts, confirmations and service-related communications
- Respond to enquiries and requests
- Manage supporter and donor relationships
- Manage account registration and login functionality
- Deliver charitable projects and fundraising activities
- Administer events, campaigns and volunteering activities
- Send marketing and fundraising communications where permitted
- Improve our website, communications and supporter experience
- Understand website use and campaign performance
- Measure the effectiveness of our advertising
- Show relevant Mercy Outreach Global advertising on third-party websites and platforms
- Detect and prevent fraud, misuse and security threats
- Maintain appropriate financial and operational records
- Meet our legal, regulatory, safeguarding and reporting responsibilities
- Establish, exercise or defend legal claims
06 Our Lawful Bases for Using Personal Information
We rely on one or more of the following lawful bases:
Contract
Where processing is necessary to fulfil a donation, account registration, fundraising activity, event registration or other request you have made.
Legal obligation
Where we must process information to comply with charity, tax, Gift Aid, accounting, safeguarding, fraud prevention or other legal and regulatory requirements.
Legitimate interests
Where processing is necessary for our legitimate charitable and operational interests, provided those interests are not overridden by your rights. These interests may include:
- Managing our relationship with supporters
- Improving our services and website
- Understanding campaign and website performance
- Protecting our systems and preventing fraud
- Maintaining accurate records
- Promoting our charitable work to appropriate audiences
Consent
Where you have given permission, including for:
- Certain marketing communications
- Non-essential cookies
- Analytics and advertising technologies
- Personalised or interest-based advertising
You can withdraw your consent at any time.
07 Marketing Communications
Where permitted, we may contact you with information about our charitable work, appeals, events, projects and ways to support Mercy Outreach Global.
We may rely on your consent or, where legally permitted, our legitimate interests.
You can stop receiving marketing communications at any time by:
- Selecting the unsubscribe option within an email
- Contacting us at info@mercyoutreachglobal.com
- Updating any communication preferences made available to you
Stopping marketing communications will not prevent us from sending essential service messages relating to a donation, account, fundraising activity, event registration or enquiry, unless expressly requested.
08 Cookies, Analytics and Advertising
Our website uses cookies and similar technologies to:
- Operate essential website functions
- Support account login and website functionality
- Remember preferences
- Measure website traffic and usage
- Understand how visitors interact with our content
- Measure campaign performance
- Support relevant advertising and remarketing
Non-essential analytics and advertising technologies will only be used where the required consent has been obtained.
You can manage or withdraw your cookie choices at any time through the cookie preferences tool available on our website.
You can also control cookies through your browser settings. Blocking some cookies may affect how parts of the website work.
Please refer to our Cookies Policy for further details.
09 NextRoll and AdRoll Advertising Technology
We may use services provided by NextRoll, Inc., which operates the AdRoll advertising platform.
Subject to your consent, NextRoll and its advertising partners may use cookies, pixels and other cookie or non-cookie technologies to recognise your browser or device and collect information about your activity on our website.
The information collected may include:
- Internet Protocol addresses
- Cookie and advertising identifiers
- Browser and device information
- Approximate location derived from an IP address
- Pages viewed
- Website interactions
- Referring sources
- Dates and times of visits
This information may be used to:
- Measure and analyse website traffic and browsing activity
- Understand how visitors engage with our website
- Measure the effectiveness of our advertising campaigns
- Show Mercy Outreach Global advertisements on third-party websites, apps and other digital platforms
- Reconnect with people who have previously visited or engaged with our website
NextRoll may process this information in accordance with its own Service Privacy Notice: nextroll.com/privacy
NextRoll and its partners may use technologies that are not fully controlled by standard browser cookie settings.
You can opt out of interest-based advertising using the following services:
You may also limit advertising tracking through the privacy settings on your browser or mobile device.
Withdrawing consent or opting out does not necessarily mean that you will stop seeing advertising. It generally means that the advertising will no longer be selected based on information collected about your interests or previous browsing activity.
10 Who We Share Personal Information With
Where necessary and lawful, we may share information with:
- Payment processors, banks and financial service providers
- Gift Aid and tax authorities
- Website hosting, IT, cloud and security providers
- Customer relationship management and database providers
- Email and communication service providers
- Fundraising and event platforms
- Analytics, advertising and measurement providers, including NextRoll where used
- Professional advisers, including accountants, auditors, insurers and legal advisers
- Regulatory authorities, law enforcement bodies and courts
- Delivery partners and organisations supporting our charitable programmes, where necessary
- Prospective or actual parties involved in an organisational restructure, where legally permitted
We require service providers acting on our behalf to use personal information only for the agreed purpose and to protect it appropriately.
We do not sell your personal information.
11 International Transfers
Some service providers may process personal information outside the United Kingdom.
Where personal information is transferred internationally, we take appropriate steps to ensure it receives a level of protection consistent with UK data protection law. These measures may include:
- Transfers to countries covered by UK adequacy regulations
- The use of approved contractual protections
- Additional technical and organisational safeguards
You may contact us if you would like further information about the safeguards used for an international transfer.
12 How Long We Keep Personal Information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected. When deciding how long to retain information, we consider:
- The nature and sensitivity of the information
- The purpose for which it is used
- Our operational and charitable requirements
- Legal, accounting, tax, Gift Aid and regulatory obligations
- Fraud prevention and security requirements
- The need to establish, exercise or defend legal claims
- Whether you have asked us to delete the information
When information is no longer required, it will be securely deleted, destroyed or anonymised.
13 How We Protect Personal Information
We use appropriate technical and organisational measures designed to protect personal information against:
- Unauthorised access
- Accidental loss
- Misuse
- Alteration
- Disclosure
- Destruction
Access to personal information is restricted to authorised personnel and service providers who require it for legitimate purposes.
No method of transmitting or storing information is completely secure, but we regularly review the measures used to protect the information under our control.
14 Your Data Protection Rights
Depending on the circumstances, you may have the right to:
- Request access to your personal information
- Ask us to correct inaccurate or incomplete information
- Ask us to delete your personal information
- Ask us to restrict how your information is used
- Object to certain processing
- Ask for your information to be transferred to you or another organisation
- Withdraw consent at any time where processing is based on consent
- Object to direct marketing at any time
- Complain to the Information Commissioner's Office
Some rights are subject to legal conditions and exemptions. You will not be charged for exercising your rights. We may need to request information to confirm your identity before responding.
To exercise your rights, contact:
Mercy Outreach Global
166 Grahams Road, Falkirk, FK2 7BY
15 Your Right to Object
You have the right to object where we process your personal information on the basis of legitimate interests.
You also have an absolute right to object to the use of your personal information for direct marketing.
To object, contact info@mercyoutreachglobal.com.
16 Complaints
Please contact us first if you have concerns about how your personal information has been handled, so that we have an opportunity to investigate.
You also have the right to complain to the Information Commissioner's Office, the UK regulator for data protection.
Address
Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Telephone
0303 123 1113
Website
ico.org.uk/make-a-complaint17 Links to Other Websites
Our website may contain links to websites operated by other organisations.
We are not responsible for the privacy practices of those websites. You should review their privacy notices before providing personal information.
18 Changes to This Privacy Notice
We may update this Privacy Notice to reflect changes in our services, legal requirements or the ways we use personal information.
The latest version will be published on our website and the "Last updated" date will be amended.
19 Contact Us
For questions about this Privacy Notice or how Mercy Outreach Global uses personal information, contact:
Mercy Outreach Global
166 Grahams Road, Falkirk, FK2 7BY